ROKU/ PRINGLES 2021
Talk Show Logo Sign design for Pringles Scorchin' Hot Commercial: Crave the Uncomfortable, April 2021
I was hired for a branded project by Roku for the Pringles Scorchin' Hot commercial. They wanted me to design a sign with "Crave the Uncomfortable" they could hang over a simple "Late NIght" talk show set. It was requested that I create the design using Pringles's Brand guidelines and with the limited 3-color palette of red, white and black as well as provide a few versions in a rectangular and a circular shape. This project required a speedy turn around with an As-Soon-As-Possible deadline. I was given the client brief around 1:30pm on a Tuesday April 27, 2021 and spent the next 16 hours creating different versions and sent a variety of final designs in by 6am on Wednesday morning April 28, 2021.
To the right are a few of the Pringles Scorchin' Hot design versions.
TRUST: A Feature Film 2021
Real Estate App and Dating App, February 2021
It was an honor to have collaborated with the design team and the director to create and design two functioning fictional apps to be filmed and used by the actors in specific scenes. The idea was to create a realistic and believable real estate app inspired by Zillow, and a dating app inspired by Bumble or Tinder.
Along with the app design and functions, I came up with the app names and created the logos and color schemes for both apps. Click here to see the apps in action!
The Golden Hop Brewery 2021
Logo Design Challenge; April 2021
The Golden Hop Brewery and Restaurant is a full brewery and restaurant experience with a focus mostly on serving a signature line of beer brewed right in their facility along with a full restaurant menu including classic pub bites and appetizers. The focus mainly on brewing IPAs, which are known to be more “hoppy” than others, and the word “Golden” came from the fact that IPAs have a lighter almost golden color.
The facility is very traditional with rich dark woods, bricks and hand carved crests and ornamental details to give a warm, inviting, and intimate feel just like an old local pub found in the UK. It is a place for anyone wanting a warm, cosy atmosphere to have a drink, meet friends and enjoy community together with a board game area and daily events like trivia, live music, and dancing.
I was honored to have been highlighted as part of the Top 10 designs out of 250+ designers in this logo challenge.